Keepsake jewelry holds profound emotional value, turning precious moments and memories into tangible, lasting mementos. These pieces are crafted from materials with deep personal meaning, allowing people to carry a part of their loved ones, experiences, or cherished memories with them. One brand at the forefront of creating such significant jewelry is Jasmin Design, founded by Mirka Jasmin Loukimo. Since 2014, the brand has been dedicated to creating custom jewelry from materials like breast milk, ashes, and even pet hair, providing people with unique and personalized pieces that capture their most treasured moments.
The Birth of Jasmin Design



Jasmin Design was founded by Mirka Jasmin Loukimo in 2014, initially focusing on custom jewelry. The turning point for the brand came when a customer asked if she could create jewelry from breast milk. Intrigued by the idea, Mirka took on the challenge and developed her own method of creating breast milk jewelry.
This moment marked the beginning of a new direction for Jasmin Design, with breast milk jewelry officially being added to the product lineup in 2016. From there, Mirka began exploring other meaningful materials, including ashes and pet hair, expanding her selection of keepsake jewelry to meet her customers’ needs.
Mirka’s unique approach to keepsake jewelry has made Jasmin Design stand out, especially in Finland, where memorial jewelry was largely unknown before her venture. By offering such personalized and heartfelt pieces, Mirka has created a niche for herself and her brand.
Crafting Personalized Keepsakes



At Jasmin Design, the jewelry-making process is a deeply personal experience for both the creator and the customer. Mirka works with a wide range of materials, including breast milk, ashes, pet hair, and other unique items such as baby umbilical stumps, placenta powder, and even baptism water. Customers often bring their ideas to Mirka, and together, they design a piece that resonates with the memories and emotions tied to the material.
The process is thorough yet simple for customers. After selecting a piece from the online collection or working with Mirka to create a custom design, they receive instructions on how to send the material. Once received, the jewelry is crafted with high-quality silver or gold, and durable jewelry resin, ensuring each piece is not only meaningful but long-lasting. The entire process typically takes around two weeks, though custom orders may take longer depending on their complexity.
Continuing to Create Meaningful Jewelry

Looking ahead, Mirka’s vision for Jasmin Design is one of thoughtful growth. Rather than expanding rapidly, her focus is on maintaining the personal touch that has made her brand so beloved by customers. Her goal is to continue creating high-quality, meaningful jewelry for her clients in Finland and beyond.
While she doesn’t have major expansion plans, Mirka hopes that Jasmin Design will become a household name, known for its commitment to turning personal memories into beautiful, wearable keepsakes.
The heart of Jasmin Design lies in its ability to create deeply personal jewelry that holds a special place in the hearts of its owners. By staying true to her values and maintaining the high standards that have brought her success, Mirka plans to keep providing these meaningful pieces for years to come.
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